The Business Design Cube: Converging Markets, Society, and Customer Values to Grow Firms Competitive in Business

The Business Design Cube: Converging Markets, Society, and Customer Values to Grow Firms Competitive in Business

Rajagopal, Paperback

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This book discusses the three facets of the design-cube identified as design-to-market, design-to-society, and design-to-value through theoretical foundations, design arguments, managerial analysis, and best practices of companies.

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Description

Binding Type: Paperback
Author: Rajagopal
Published: 03/22/2021
Publisher: Business Expert Press
ISBN: 9781637420164
Pages: 150
Weight: 0.63lbs
Size: 9.00h x 6.00w x 0.44d

Additional information

Weight0.63 lbs
Dimensions9 × 6 × 0.44 in

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